Samsung’s Galaxy S20 series hasn’t enjoyed the best reception compared to last year’s devices, and new research has revealed the sales gap between the most popular models in each family.
South Korean outlet The Elec reported that the most popular Galaxy S20 model (the S20 Plus) shipped 3.5 million units in Q1 2020, citing Omdia figures. Meanwhile, the most popular Galaxy S10 series device (the standard S10) sold 5.2 million units a year earlier.
In other words, Omdia says the most popular Galaxy S20 device saw shipments drop 32.6% compared to the top Galaxy S10 phone a year ago.
Furthermore, the tracking firm says the Galaxy S20 series shipped 8.3 million units in Q1 2020, while the Galaxy S10 and S10 Plus totaled 10.3 million units in Q1 2019. This figure doesn’t include the Galaxy S10e either, so the actual gap in shipments is even higher.
There are several potential reasons for the drop, with the COVID-19 pandemic mostly responsible for the biggest smartphone shipment drop in history. And Samsung was undoubtedly affected by this situation.
The Korean brand didn’t help itself by launching the phones at a starting price of $1,000, compared to the Galaxy S10 range’s starting price of $749 (for the S10e). Interestingly enough, an Android Authority poll found that 70% of readers simply thought the phones were too expensive.
Samsung isn’t the only brand offering more expensive flagships, as several other companies are doing the same. You can check out our flagship-related coverage in the list below.
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- Best 2018 flagships that are still worth buying today
- Samsung Galaxy Note 20: Features we want from Samsung’s next flagship
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