A class action lawsuit against Google was filed on Tuesday. The plaintiffs are upset that the company is allegedly tracking their browsing habits during private browsing sessions in Incognito mode.
The class action, which was filed in the District Court of Northern California, accused Google of tracking and collecting browsing history without gaining permission from users, as reported by ZDNet.
The class action against Google
The suit cites explicitly the company tracking users while theyâ€™re browsing in Incognito mode. It claims â€œmillions of individualsâ€� are affected by Google tracking them without their knowledge.
Google is accused of collecting browsing data and other information through services like Google Analytics, Google Ad Manager, and other places. The Google Sign-In button for websites is also mentioned in the class action against Google.
The suit alleges that anyone who visits a webpage or opens an app that uses Googleâ€™s services sends personal information to Googleâ€™s servers. The plaintiffs also claim that Google doesnâ€™t require websites to disclose that this is happening, whether the user is using private browsing or not.
â€œGoogleâ€™s practices infringe upon usersâ€™ privacy; intentionally deceive consumers; give Google and its employees power to learn intimate details about individualsâ€™ lives, interests, and internet usage; and make Google â€˜one stop shoppingâ€™ for any government, private, or criminal actor who wants to undermine individualsâ€™ privacy, security, or freedom,â€� the class action reads.
The plaintiffs are seeking a rather large sum of $5,000 or three times the actual damages, whichever is greater, per user.
Anyone with an Android device that viewed a website page containing Google Analytics or Ad Manager in private browsing mode on that device will be eligible to take part in the class action lawsuit. Additionally, the users with a Google account who accessed a website with those services on non-Android devices in private browsing mode will be able to participate.